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Vendor Details

Contact Name
Sarah Fullerton
Company Profile
IntelligenceBank offers beautifully designed and easy to use Brand Hub and Digital Asset Management solutions, to help you bring your brand to life, manage digital files and the creative process. The IntelligenceBank Digital Asset Management solution includes the following tools and features.

Key features include:

  • Easy upload of digital files in any size or format - including bulk upload. URLs can also be uploaded. Maximum file size is 2GB per file.
  • Automatically convert your image files from more than 100 file formats to the most commonly used ones: JPG, PNG and GIF; Users can change the images size and format on the fly when downloading them.
  • Automatically extract metadata of your digital assets when uploaded, including IPTC and EXIF standards.
  • View each asset folder in different layouts: Image Thumbnails, Titles and Details.
  • Email links to files, folders and collections. Email links to non-registered users on selected folders.
  • Uploaded files are instantly available to select groups of users.
  • Comments and ratings on all assets.
  • Advanced search engine searching title, keywords and any global filters (universal metadata) assigned.
  • Preview digital assets directly online in more than 100 commonly used image file formats, including previewing audio and video on the fly.
  • Thumbnails are automatically created on most assets uploaded for easy view.
  • Assign ownership information, copyright information and usage parameters to your digital files to track how and where they are being used.
  • Review dates to be automatically alerted when an asset is due for renewal, or should be expired to archive.
  • All assets can be archived with bulk moves to archive folders. As an option, these images can be listed but not downloaded unless there is prior approval.
  • Tie the downloading of digital assets to an approval process to control and track the usage of digital assets.
  • Workflow with escalations that mirror internal approvals (which can be changed as the organization changes).
  • Protect the integrity of your visual assets with a watermark image and/or text.
  • Control the publication of digital assets within your platform (highly customizable Publish Approval process).
  • Email visual links to digital assets so you don't have to send large files through limited email systems.
  • Email alerts so people are automatically notified when new assets are available or updated.
  • Take control of what information you view on IntelligenceBank with customized Dashboards. Dashboards allow users to view recently uploaded assets, outstanding production tasks and manage Web-to-Print templates in one convenient location.
  • Detailed audit trail of all asset usage for an ROI on all marketing materials specifically licensed photography.
  • All assets can be related or linked to one another.
  • Can create online workspaces for specific projects by linking stored assets into workspace folders.
  • Comprehensive audit trail of all usage of each asset, and usage by an individual.
  • Custom Pages - the ability to create custom landing pages to introduce different sections of the platform to re-emphasize your branding and the purpose of each area.
  • IntelligenceBank Connector for Adobe InDesign CC - graphic designers can browse and place images within their IntelligenceBank DAM, directly from InDesign while creating artwork files.
  • Optimize your DAM to sell branded materials, pictures and downloadable content to the general public. 
  • Automatic Keyword Tagging - using advanced AI image recognition technology, we automatically suggest keywords for your files.
  • Granular permissions with the ability to set different welcome pages to different divisions/audiences.
  • Drag and drop assets into numerous web-based applications through IntelligenceBank's web browser based universal connector.
  • The ability to create public galleries to allow people without platform use to view and download files.
  • Custom Branding with several fonts installed.
  • Flexible Administration so main admin users can make changes to look and feel (i.e. change hero image on homepage) on the fly without assistance from IT.
  • Mobile friendly and iPad App for offline viewing of resources.

Contact Telephone
+1 855 241 0150
Contact Email
Company Website
Years Trading
Company Turnover Category
The turnover of the vendor can give an indication of their size. US Dollars is used as common currency to allow comparisons. Note that turnover is not necessarily any indicator of financial stability but as part of any procurement due diligence you are obliged to carry out by your organisation, any vendors who have not agreed to show their turnover here might be required to do so if subsequently appointed.
  • $10m - $50m
  • Company Turnover
    This is the actual turnover of the vendor in US Dollars.
    Percentage of Revenue From DAM Software
    A vendor might have a large turnover and many employees, but their DAM software division is a very small element of what they offer. If a large proportion of their revenue comes from DAM solutions (licenses, support, hosting, consulting etc) then this may mean they are more specialised, but also there are risks to their overall financial stability if there is a downturn in the DAM software market.
    Number of Full-Time Employees
    Along with turnover, the number of full-time employees gives an indication of the size of the vendor. Note that although a firm might have many employees, not all of them might be dedicated to developing DAM solutions, so this cannot be relied on in isolation.
    Office Locations
  • San Diego, US
  • Melbourne, Australia
  • London, UK
  • Product Name
    IntelligenceBank Digital Asset Management
    Latest Version Number
    Date Of Last Release
    Documentation URL
    Online trial link
    Trial download or sandbox link
    Company LinkedIn URL
    Company Facebook URL
    Clients & Customers
  • Carlsberg, Two Roads Hospitality, KFC, World Vision, NAB, Santos, Gloria Jeans, Baptist Health and more..
  • Partner Network
    If the vendor operates through a sales channel they may use intermediaries who have regional focus or additional specialisms in a given vertical market.
  • No
  • Licensing

    Licensing Model
    This refers to the type of licence the DAM system software is supplied under. Proprietary means that the developer restricts access to the source code (the instructions used to generate the software). Open source means that the developer provides full access to the code so you can modify it yourself. Split model is hybrid and means they may offer both options with some restrictions removed (or added) depending on the model chosen. If split is selected, it is advisable to verify the differences with the vendor.
  • Proprietary
  • Licence Notes
    Pricing starts at $9/user/month and is based on user numbers and data storage required. See intelligencebank.com/digital-asset-management/pricing for more details.

    Use of Open Source Components
    Many DAM systems use freely available open source components to deliver key functionality. The products themselves may not be open source, however. This question will help to identify to what extent they are open source.
  • Some open source components used, but core product is not open source
  • Hosting

    Software Delivery Methods
  • Installed (On-Premise)
  • Cloud/SaaS
  • Hybrid
  • Technology

    Client refers to the type of hardware or software device that can be used to access or control the DAM system.
  • Web client
  • Desktop client
  • iOS mobile app
  • Server Operating Systems supported
    This only applies for installed or hybrid DAM systems and refers to what types of OS they can be run on. This question is less relevant for DAM systems where a third party will be hosting it for you.
  • Windows
  • Mac OSX
  • Web Server
    The type of web server software that the DAM system can operate with. Not all DAM systems use a web server and for pure SaaS products the question is irrelevant. If you either want SaaS or non-web DAM systems, do not choose an option.
  • Apache
  • Software Development Technologies Used
    This means the programming language or development technology used to implement the DAM system. This question is more important for open source software or if you have IT policy restrictions that require you to use (or not use) some technologies. It may not be relevant if you require a hosted DAM and never intend to host the system in-house.
  • Java/J2EE
  • PHP
  • Other
  • Database Notes

    Search Technologies
    This refers to third party search components that the vendor uses to provide the text search features (and sometimes other related search functions).
  • Solr
  • Search Technologies Notes
    Our advanced search engine enables you to use Boolean search queries, and search title, description and contents of word and PDF documents. The search engine also lets you search meta data which is automatically extracted from each file upon upload.

    Service Oriented Architecture
    Service Oriented Architecture (SOA) means the vendor's product uses a modular architecture where each core DAM function is delivered as a service which can be separated out independently from other functions. It is important for large-scale Digital Asset Management implementations or more complex integration requirements.
  • Yes
  • Service Oriented Architecture Definition
    Some vendors have widely differing opinions of what Service Oriented Architecture means. Their response to this question allows you to understand if their definition concurs with your own. If you are not contemplating a large scale DAM implementation or one with many complex integration requirements, SOA may not be relevant to your needs.
    IntelligenceBank uses RESTful implementation approach, which is part of SOA architecture to pass and parse messages. IntelligenceBank combines large chunks of functionality to form applications which are built purely from existing services and combining them in an ad hoc manner.

    Unique SOA Services
    If the vendor uses a Service Oriented Architecture, they should be able to identify a number of unique services that are isolated from each other. Note there is overlap between with question and the one about scalable asset processing. Some vendors do not have an SOA but do offer large scale asset processing capabilities.
  • Storage
  • Asset Media Processing
  • Metadata
  • User Authentication
  • Workflow
  • SOA Other Services
  • Microservices
    Microservices are similar in nature to Service Oriented Architecture (SOA) with the key difference being that they can be deployed entirely independently of the platform that uses them. Microservices are usually prevalent in Digital Asset Supply Chain projects.
  • No
  • Microservices Definition
    As with Service Oriented Architecture (SOA) some vendors have different opinions of what microservices are. Their response to this question allows you to understand if their definition concurs with your own. If you are not contemplating a Digital Asset Supply Chain project, large scale DAM implementation or one with many complex integration requirements, microservices may not be relevant to your needs.


    Search Features
    This describes the search strategies that can be used to find assets. If you do not understand any of them, leave the options de-selected. Most DAM systems should support at least keyword search at a minimum.
  • Keyword
  • Folders
  • Filters
  • Faceted Search
  • Linked Asset Search
  • Other
  • Search Notes
    You can search by title, description, automatically extracted metadata, custom keywords and universal filters. For documents, you can search internally within a file.

    Index/Search Text Content Of Documents
    Some DAM systems can search the text content of document assets and that might be important for your DAM solution.
  • Yes
  • Metadata

    Embedded metadata support (reading)
    Embedded metadata refers to information stored within asset files which can be searched from the DAM system. There are different standards for this type of metadata. Some image cataloguing software like Adobe Lightroom will write this data to asset files and a device like a camera may capture details also such as GPRS coordinates where an photo was shot. XMP metadata is often used with other types of files such as InDesign or PDF. If you are unsure whether this applied to you, do not check any options.
  • IPTC
  • XMP
  • EXIF
  • Embedded metadata support (writing)
    See the reading question above for more details on what embedded metadata is. This question refers to whether embedded metadata can be written back to files if edited within the DAM system.
  • IPTC
  • IPTC Core
  • XMP
  • Dublin Core
  • Controlled Vocabularies
    Controlled Vocabularies are predefined lists of search terms. They can be realised in many different ways but the common factor is the user picks from a restricted selection rather than enters a keyword. Most DAM systems will usually support both controlled vocabularies and keywords.
  • Yes
  • User Defined Metadata Fields
    The ability to configure metadata your own metadata fields is important for DAM systems so you can assign a dedicated field for certain items of information rather than using a generic classification method or one of the vendor's own standard fields.
  • Yes
  • Cataloguing Interface Options
    When cataloguing assets with custom fields, some metadata will be controlled selections, others will be free text. There are further choices like date fields, file attachments etc.
  • Text field
  • Text area (narrative)
  • Radio
  • Checkbox
  • Date
  • Business Intelligence & Reporting

    Asset Usage Records
    To enable reports to be generated, DAM solutions must retain records of asset usage, including searching, download and editing of records. The reporting should include the user who carried out the activity and the date/time it occurred.
  • Yes
  • Asset Usage Notes
    Yes. Asset usage notes can be automatically extracted, and you can also add custom notes on ownership, copyright and expiration date. When an expiration date is achieved, you will automatically receive an email alert, the asset is flagged within the system and you can run reports on assets due to expire.

    Audit Trail
    A detailed audit trail that logs every user action in a central record is useful to gain insight into user behaviour. Comprehensive audit trails allow DAM system users to produce reports that address their unique needs.
  • Yes
  • Audit Trail Notes
    We have a detailed audit trail by file, by user and overall content.

    Built-In Reports
    A range of built-in reports that you can quickly generate is useful to answer common questions such as the "what is our most popular asset?".
  • Most popular assets by download
  • Most active users by downloads
  • Download activity over a given period
  • Login activity over a given period
  • Asset Processing

    Dedicated/Scalable Proxy or Derivative Asset Generation
    Nearly all DAM systems will generate thumbnails and previews of media, including more dynamic types like video or audio. Some products use a separate server to do this which usually makes them more suitable for large scale asset ingestion and processing.
  • No
  • Multi-Page Document Asset Previews
    If you deal with document oriented assets, having a solution which can generate multi-page previews (and also zoom in on them) can save the hassle of downloading a file only to discover it is not the one you need. For assets with very similar content, this can be a useful feature.
  • Yes
  • Multi-Page Document Asset Preview Notes
    Office documents and PDFs can be previewed and read online in all HTML5 browsers. For the preview, small images are generated upon upload. For the reader, office documents are converted to PDF on upload. PDF documents (converted or native) are then rendered using HTML5 and Javascript. Annotations and mark ups are also available in the reader. Images can also be annotated using the same tool.

    Asset Manipulation

    Image Manipulation
    Many DAM systems allow users to manipulate images by resizing, cropping etc. Choose any features which are important to your users.
  • Image re-sizing
  • Image cropping
  • Format conversion
  • Other (please specify in notes below)
  • Image Manipulation Notes
    - Compression is also available.

    Video Manipulation
    Some DAM systems may allow video assets to be converted or modified. If that is a potential requirement for you, specify those features which are likely to be needed. EDL = Edit Decision List and refers to providing in/out points when editing video footage.
  • Other (please specify in notes below)
  • Video Manipulation Notes
    Video files are converted automatically to the required formats for online streaming upon upload.

    Data Import/Export

    Importing Metadata
    Importing metadata is an important feature if you have either legacy assets or metadata is generated using some other tools (for example a spreadsheet). Not all systems offer this, but usually if the feature is not available, the vendor will be able to carry out batch importing for you via professional services (note: this will usually incur a cost, unlike a built-in capability).
  • Yes
  • Metadata Import Formats
    This question only applies if the vendor has features to import metadata. There are common formats like CSV, XML and Excel which DAM solutions may support. If this is a requirement you are likely to make frequent use of, it is essential to verify whether the product supports the formats you typically work with.
  • CSV (or any delimited file)
  • Excel (XLS or XLSX)
  • Exporting Metadata
    As well as importing metadata, sometimes it is important to be able to export sections of it to conduct further analysis in third party applications. Not all products support this, but usually it will be possible to request the vendor provides an export via professional services (although a fee may be charged).
  • Yes
  • Metadata Export Formats
    This question only applies if the vendor has features to export metadata. There are common formats like CSV, XML and Excel which DAM solutions may support. If this is a requirement you are likely to make frequent use of, it is essential to verify whether the product supports the formats you typically work with.
  • CSV (or other delimited file)
  • Excel (XLS or XLSX)
  • Integration

    API means Application Programming Interface and allows third party software to control a DAM system. If you intend to integrate your DAM with another existing solution then you need to choose the API protocol that is compatible with that.
  • REST
  • API Notes

    Hooks are related to APIs but are initiated by the application rather than by an external application making the request. Hooks allow other actions to be initiated based on events, for example if a user downloads an asset, an action can be commenced to notify another application that this has taken place (along with the ID number of the asset, date/time etc).
  • No
  • Hooks Targets Supported
    In most DAM applications that support them, hooks are initiated as web requests, so the system will call a given external URL and provide some parameters. Some solutions also support initiating scripts or applications which can run on the server where the system is hosted.
  • N/A (hooks not supported)
  • Hooks Definition
    If the vendor claims support for hooks, check how they define them and see if their interpretation concurs with your own. A reasonably detailed explanation along with citations/links should be given here.

    Storage Integration
    Many DAM solutions will now allow assets to be stored on the server of Cloud storage providers. This allows asset files to be distributed and/or integrated with other solutions. Some third party services use generic protocols like FTP, others are proprietary.
  • Amazon S3
  • Scripting & Plug-Ins

    Scripting Capabilities
    Some advanced DAM solutions have a scripting capability that allows users or third parties to add functionality which the vendor did not originally envisage. Usually programming skills will be required to use this, but some tools have visual interfaces also.
  • No
  • Plug-In Support
    In addition to scripting (or sometimes instead of), some DAM solutions will have a plug-in architecture that allows third party developers to extend the core platform.
  • No
  • Authentication

    Authentication Support
    If you need to integrate with an existing corporate authentication service then this option will be important for you.
  • Active Directory
  • LDAP
  • SAML
  • Multi-Lingual Options

    Multilingual Application Interface Support
    The interface means the controls to use the DAM system. This is different from the metadata support which is usually entered by end users when cataloguing assets.
  • English
  • French
  • Multilingual Metadata Support
    See previous question. Most DAM systems with multi-lingual support will provide it for metadata.
  • Yes
  • Version Control

    File versioning
    File versioning refers to the digital media associated with an asset record. This is usually the minimum requirement for a DAM system to claim support for versioning assets. See also responses to the related question about metadata versioning below.
  • Yes
  • Metadata versioning
    Metadata versioning is separate from the files associated with assets. Many DAM solutions will track updated digital assets but only retain a single current version of the metadata. Since metadata is likely to be edited many more times than assets get replaced, this can be an important point to check.
  • No
  • Independent Metadata And File Versioning
    This questions assesses whether the solution allows versions of either the file or metadata to be reverted independently or if both are linked to a single shared version instance.
  • No
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